Social Media second least popular recruitment tool

Jim Albert, the Managing Director of Modis International, said that “Given that IT recruitment and social media would seem destined to be close allies, the results of this survey are certainly surprising. It should be remembered that social media is best used as part of a wider, multi-media recruitment drive, and this could account for the low figure that has emerged from our research. Previous polling showed that IT leaders had a growing appetite for using this medium, so there is still a gap between interest and actual usage. For many, I think this is a question of how best to use social media. Time constraints can often be a factor, and for this reason IT decision makers should look to share social media activity with HR teams. Updating a status on Linkedin or Twitter to say that a given organisation is hiring can often be a simple, cost effective and time-efficient way of driving social media traffic to a recruitment platform.”

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